Sunday 22 January 2012

InPress ..where to advertise?

Although we have already been given the task of looking into advertising costs to advertise in creative view, we have consider that it is predominately going to be designers that are reading the magazine so we would need to advertise to a wider audience and non creative. Also creative review was immensely expensive so something a little cheaper could be considered....




 You can advertise free with the yellow pages online application, this can also be transferred to mobile phones taking it on the move. Seen as it is free advertising there would be no harm in signing up to it!



Thomsonlocal provide the same service, also for free.

I am not so sure this is how we want to portray ourselves (through these free mediums) as people may think we are cheap and tacky, however, they are possibilities which are exploring.



Google offers a similar service, however, it is not free, payment is based on how many clicks you get.


 Again, this is not a free service, it is based on you setting a cap and paying only that among. Facebook is so commonly used people would definitely see the as. Nevertheless, like me, I think many people ignore the ads and find them annoying!

So far I have only considered digital medias of advertising, so I am going to try and find some alternate ways to advertise.


The Business Link website contained some useful information on how to create a marketing strategy for your company in a range of ways....












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